Tech In 2023: Smart Accessories Trends That May Dominate The Sector – ABP Live
The smart accessories segment in India has seen phenomenal growth in the last few years. The increasing penetration of smartphones has fuelled the particular rise of the industry, and it is expected that consumers will continue to expect more advanced smart accessories in the coming year. With an increasing level of competition, consumers are spoilt for choices. Manufacturers are running against time to offer the latest features to consumers within the various smart accessories, in fact it is expected to continue in 2023.
The Indian market is expected in order to witness a shift in consumer mindset in 2023 and beyond. The market will likely move towards high average selling price (ASP) products with the particular latest functions.
As technology is constantly evolving in the smart accessories section, it is anticipated that customers won’t mind paying the bit a lot more for numerous smart add-ons products to get their hands on the latest features.
Here are the key trends within the smart components segments that will consumers can look out for inside 2023:
Rise associated with Indian brands
Indian manufacturers have emerged as a force in order to reckon with in the smart accessories industry. The year 2022 can be labelled as the 12 months of homegrown brands in the wise accessories business. According to a report, the country has emerged since the largest market for smartwatches in Q3 2022, with a 167 percent YoY development. The growth is driven by Indian brands expanding their product portfolio at an affordable price point with the special emphasis on local manufacturing. It is expected that this trend may continue in 2023.
TWS is another segment that has observed significant growth from Indian native brands in the last few years. With a share of over 79 % within the overall shipments, factors like affordability, availability, and appealing aesthetics have established Native indian brands inside the TWS segment.
The particular Bluetooth speaker industry within India is expected in order to grow at a healthy CAGR of 9. 38 percent during 2022-27. To the wise speaker segment is expected to grow faster in the particular next 12 to 24 months as several Indian brand names have entered the marketplace. It can be expected that Indian native brands can further cement their position in 2023 in the savvy accessories portion.
The Native indian smart accessories segment offers just scratched the surface, and there is a huge demand potential with regard to smart add-ons in the country. With the rising smartphone penetration among an aspirational population, it may be anticipated that the smart components segment will continue to expand its base in 2023.
Consumers expect bigger, brighter Amoled display-powered smartwatches along with more accurate and capable sensors. These consumer demands are expected to drive consumer demand in the smartwatch segment next year.
In the particular true wireless stereo (TWS) category, consumers are likely to move towards the quad mic and ANC features, followed by big battery requirements. For Bluetooth speakers, consumers opt for large-party Bluetooth speakers plus soundbars with immersive sound quality and seamless wifi connectivity. It really is expected that these segments will certainly lead the growth from the speakers’ market in 2023.
The manufacturers within the wise accessories segment are expected to go a number of layers deeper in launching specialized products for different customer groups. So far, the targeting has been based on gender and interest.
Specialized items have been launched regarding customer organizations like women, gamers, health enthusiasts, etc.
Going forward, it really is expected that will categories like smartwatches, loudspeakers, TWS etc ., will always push the particular envelope plus come up with products that are as per the needs associated with niche customer segments.
The increasing role of technology
Modern technologies like artificial intelligence and machine learning are anticipated to lead the technological changes in the sector in 2023. The wearable and hearable segments are usually among the fastest-growing segments in the intelligent accessories segment. AI plus ML-based technical changes are expected to sustain the development momentum in these segments in the next year.
Overall, technology will continue in order to play a good integral part in driving the growth of the particular smart accessories segment. Consumers can expect an interconnected future powered by technology along with various smart and practical accessories.
These are the important thing trends in the smart add-ons industry that consumers should look away for inside 2023. General, the industry is expected to maintain its growth and delight consumers.
(The author is the CEO of Gizmore)
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