Capitalising on the changing business landscape with the right talent & tech | Mint – Mint

Business priorities of C-suite leaders, especially associated with mid-sized enterprises have drastically evolved more than what they were prepared for. The management and business focus today is largely driven by technology and economic trends that are impacting the particular decision-making. Anand Kashyap, CEO of SRM Technologies, shares how the organization had to reset its strategy, pursue new goals plus accelerate progress in growth areas.

How will be SRM Tech navigating the particular post-pandemic company landscape?

Like someone rightly said, “If you have decided to swim in the ocean, you can’t wait for the waves in order to stop. ”

We are adapting to new norms and thought processes to stay the course and acknowledge the shifts pertaining in order to customer experiences, security and workforce composition. Our biggest focus this year is usually on upskilling our talent, strengthening our security policies and ensuring profit generation through agile, data-driven transformational experiences for our customers.

What are the challenges and opportunities that are usually impacting your 2022-23 goals?

The geopolitical tensions, wavering economic conditions and difficulties they result in, stress the need for better preparedness plus resilience from businesses. We see a greater demand for multi-skilled talent, digitalization and brand new business models to engage and succeed in delivering customer needs.

How is the organization aligning employee development along with business performance?

We have been proud to have launched Project Elevate, a company-wide initiative reinforcing our collective purpose at three levels. The need for every employee to cross-skill, upskill or elevate themselves; the particular onus on every team to improvise processes, implement new ideas and improve collaboration; the organization’s responsibility to ensure worker well-being and enable ease of work.

We have implemented digital tools in order to facilitate much better project management and interactions between & within teams. We have also introduced flexible function models plus ensured virtual, secure environments for the remote workforce.

Our employees are being trained in language skills and latest technologies to be better equipped for evolving business requirements and professional growth. Apart from empowering our current workforce, we also provide skill training to young talent through diverse backgrounds to make them highly capable and employable.

What new trends are you seeing on the customer retention plus growth front?

We are building competencies within multi-vertical niches, improving process innovation and establishing better governance in order to provide sustained value creation. Our successful partnerships possess been built on unifying the business and technologies priorities of our customers, generating long-term value, enabling scale plus improving our own remote-delivery capabilities.

SRM Tech’s positioning as the technology and digital transformation partner within two distinct markets like USA plus Japan, gives the competitive edge associated with working upon varied solutions and domain-specific competencies. Focused investments in organization-wide priorities and company sustainability have got proven favourable to compete in today’s ecosystem and will continue to do so.


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